
S. Rajaratnam is Singapore's
greatest journalist. He never
edited a daily
newspaper. He did not care
much
about the
economics of publishing.
Most of his career, he was a
politician, not a scribe. He
was a journalist
from 1948 to 1959,
and a Cabinet
minister from
1959 to 1988. But
in
his short tenure in media, he
made an impact far greater than
any
other Singapore journalist has
ever been able
to
do. He
had a powerful
pen.
He also had vision, deeply held
ideals, and the courage to act
on them. Rare is the newsman
who wielded his pen,
or
typewriter in his
case,
with such powerful effect, helping
build a nation.
We will not see another journalist
quite like him ever again.
After he left journalism for
politics, he found time to help
journalists.
Two pieces of advice
I found invaluable.
Long
before newspaper readership
surveys became an industry, he
gave us this insight: Most
readers do not read beyond the
headline and the first three
paragraphs. Readership surveys
now confirm
Mr Rajaratnam was
spot on. What that taught me
was the need for accuracy and
clarity in what we publish. Second,
Asean.
He passionately believed in it,
and advised The
Straits Times to cover it well.
Not just the capitals, he would
advise.
Tell your
readers
what is also happening in the
countryside. Asean
was -mad still is -largely agricultural
country. His reason
was
simple: Asean
is crucial
to the future of Singapore, and
Singaporeans had better know
it well. I am glad that today
The
Straits
Times
has an extensive
Asean network
of correspondents, no other English
language newspaper in the World
can match. As competition intensifies
in the digital
age, this will
be one of the paper's most strategic
assets.
Mr Cheong Yip Seng is the Editor-in-Chief
of Singapore Press Holdings'
English and
Malay Newspapers
Division
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